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Background and Experience--Rich Media Pioneers

FX One Seven Zero is comprised of a small group of creative media veterans. The company's president, Bob Lobis, worked with leading edge media tools in the arena of hypertext document development and information design in the early 1990's -- before the World Wide Web even existed. In 1992, Bob branched out into multimedia production with Macromedia Director, and readied the knowledge base, systems, and project management processes required to effectively implement multimedia software development. As interactive technologies evolve, Bob continues to adapt, always making sure that the company stays ahead of the learning curve in terms of interactive media and web development tools and technologies.

FX One Seven Zero’s Art Director, Kathy Prill worked with Bob back in the 1990's, creating innovative digital communication products that spanned all areas of interactive media: CD-ROMs, presentations, and Web sites. As the fields of rich media and interactive technologies grew, the team grew -- and we expanded our capabilities with newer and more innovative digital technology solutions.


To create powerful and effective digital communications, content must be developed specifically for that medium. FX One Seven Zero partners with writers who understand the particular demands and power of digital communication.

Interactive communications can require voice-over and video shoots. Because we share our building with a recording studio, FX One Seven Zero can record voice-over talent or shoot studio video right here on the premises.

Technology Tools

At FX One Seven Zero we aren't stuck on one tool - staff capabilities encompass a full range of presentation, design, interactive media, and application development tools.

Presentation Tools:

  • Adobe Flash
  • Zinc (Flash Extension)
  • Microsoft PowerPoint
  • Microsoft Visio
  • GIF Animation
  • Sony Audio Studio
  • Adobe Captivate
  • Articulate Studio

Digital Video Delivery Formats and Tools:

  • Adobe Premiere Pro
  • Flash FLV
  • Windows Media
  • MPEG 1 and 2
  • QuickTime
  • Real Time

Web Development Tools:

  • Adobe Acrobat
  • Adobe Dreamweaver
  • Adobe Fireworks
  • Adobe Flash
  • WordPress
  • Drupal
  • osCommerce

Graphic Design Tools:

  • Adobe Illustrator
  • Adobe Photoshop
  • Adobe InDesign
  • Adobe FreeHand
  • trueSpace
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